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We have great news!

We're excited to introduce you to B&me, a loyalty program created with you in mind.

Your free, rewardful loyalty program

Check out your benefits


free breakfast

on your second stay.(1)

Late check out

until 2pm on Sundays.(2)


per night in new hotels 3 months after the opening (up to 100 hotels per year).(3)

Use them around the world What's your next destination?

And so much more

Lots of surprises

to enjoy throughout the year.

A dedicated account

for quick access to benefits & useful info.

Become a member

(1) The breakfast voucher is valid from the day after registration and can be used once when booking a stay at any B&B HOTEL in Austria, Belgium, France, Germany, Italy, or Switzerland (excluding B&B HOTELS Lully) via bbhotels.com or the B&B HOTELS app. Not applicable to existing bookings. (2) The late check-out on Sunday option is available when you book a stay in a B&B HOTEL in Austria, Belgium, France, Germany, Italy or Switzerland (excluding B&B HOTELS Lully). Option subject to availability. (3) €50 welcome rate does not include city tax. Rate limited to one room per stay, valid in new hotels for the first 3 months after opening.